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Mann's Chinese Theatre,
Hollywood, CA








"In Loving Memory
Of my Grandfather/Father
Theodore (Ted) Mann (1916-2001)
Mann Theatres
450 Theatres Nationwide
With love,
Johnny Brenden"

****MEDIA ALERT****
HUGH M. HEFNER TO BE HONORED WITH
BRENDEN CELEBRITY STAR
SPONSORED BY JACK DANIELíS DISTILLERY

WHAT:Johnny Brenden will present his Brenden Celebrity Star to Playboy Publisher Hugh M. Hefner honoring his over 50 years of contributions to the entertainment industry.
WHO:Playboy Publisher Hugh M. Hefner
Brenden Theatres President & CEO, Johnny Brenden
Palms Casino Resort President & CEO, George Maloof

Hugh Hefnerís Brenden Celebrity Star is sponsored by Jack Danielís Distillery
Presentation Hosted by Red Carpet VIP
Master of Ceremonies: Robin Leach (soon to be seen on VH1ís Fame Game)
WHEN:Saturday, October 7, 2006
12:00 p.m. Ė Press check-in
12:30 p.m. Ė Brenden Celebrity Star Dedication Ceremony
WHERE:Brenden Theatres & IMAXģ Theatre Lobby
Palms Casino Resort
4321 W. Flamingo Rd., Las Vegas, Nevada
SPECIAL GUESTS:Holly Madison, Kendra Wilkinson, and Bridget Marquardt from the hit E! Television show ďThe Girls Next Door.Ē Their 2007 Swimsuit Calendar signing will follow the dedication ceremony at 1 p.m. in the Playboy Store.

Playboy Playmate Julie McCullough (Miss February 1986)
Playboy Playmate Heather Kozar (PMOY 1999)
DETAILS:As Editor-in-Chief and Chief Creative Officer of Playboy, Hugh M. Hefner has profoundly influenced society in the last 50 years, during which his publication has been the worldís best-selling menís lifestyle magazine. Hefner championed the reconstruction of the Hollywood sign and was honored with a star on the Hollywood Walk of Fame for his efforts. His company produced numerous motion picture features and television programs including Roman Polanskiís Macbeth; Monty Pythonís first film, And Now for Something Completely Different; Peter Bogdanovichís Saint Jack; and The Naked Ape, with Universal Studios. Currently, he can be seen on the hit E! Entertainment behind-the-scene of the Playboy Mansion reality show ďThe Girls Next Door.Ē Hef cites the movies as his major influence (he claims that as a boy, he escaped into the dreams and fantasies of the films from his childhood) and have impacted everything from Playboy magazine and the corporation to his life in general. Movies continue to be a major part of his life. His personal archive contains more than 4,000 feature films.

About Jack Danielís
Officially registered by the U.S. Government in 1866, the Jack Daniel Distillery, Lem Motlow, proprietor, is the oldest registered distillery in the United States and is on the National Register of Historic Places. Based in Lynchburg, Tenn., the Jack Daniel Distillery is the maker of the world-famous Jack Danielís Old No. 7 Tennessee Whiskey, Gentleman Jack Rare Tennessee Whiskey, Jack Danielís Single Barrel Tennessee Whiskey and Jack Danielís Country Cocktails. Jack Danielís encourages its friends to drink responsibly.

About Red Carpet VIP
Red Carpet Entertainment Group, DBA Red Carpet VIP was incorporated in 2002 and has quickly established itself as the premier concierge service in Las Vegas. Red Carpet VIP specializes in personal VIP treatment which may include fine dining, hosted club entry, tableside bottle service, private entertainment, luxury transportation, concert or show tickets and anything else the client may desire.

About Brenden Theatres
Following in the tradition of his grandfather, the late Ted Mann, once owner of the Mannís Chinese Theatre in Hollywood, Johnny Brenden has created the Brenden Celebrity Star which will be placed in the lobby of his theatre located inside the Palms Casino Resort. Celebrities who have received Brenden Celebrity Stars include actress Rhonda Fleming, Dennis Hopper, Sylvester Stallone, actor Dean Cain, actor Clifton Collins, Jr., and others.

News media coverage requested at the Brenden Celebrity Star unveiling.

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